PointsBet na hasashen raguwar kudaden shiga saboda tsauraran matakan biyayya ga masu ciniki masu ciniki

Hukumar gudanar da caca ta Ostireliya, PointsBet, na fuskantar wani yanayi na kuɗi mai ƙalubale. A sabon bayani ga masu zuba jari, kamfanin ya sanar da cewa ana sa ran kudaden shiga na rabin farko na shekarar kuɗi ta 2027 zai kai kimanin A$113m. Wannan yana nuna raguwa da kashi 16 cikin dari idan aka kwatanta da A$135m da aka samu a lokaci guda a bara. Babban abin da ya jawo wannan raguwa shi ne aiwatar da matakan bin ka'ida da aka tsaurara don abokan ciniki na VIP a kasuwarsu ta Ostireliya.

Kamfanin yana mayar da martani ne ga yanayin tsari mai sarkakiya. PointsBet ya dauki matakai na gaba-gaba don tabbatar da bin ka'ida, wanda ya kai ga raguwar ayyuka a tsakanin manyan abokan cinikinsu masu daraja. Wannan yanke shawara na dabara yana nuna wani yanayi da aka gani a shekarun kuɗi na 2025 da 2026. Yana aiki ne a matsayin wata alama bayyananne cewa ana fifita aminci da bin ka'ida kan haɓakar kudaden shiga.

Lambobi da gaskiya

Tsarin kuɗi na rabin shekara wanda ya ƙare a ranar 30 ga Satumba ya nuna cewa ba wai kawai kudaden shiga ba har ma da sakamakon aiki suna ƙarƙashin matsin lamba. Ana sa ran Normalised EBITDA zai faɗi tsakanin asara na A$6m zuwa A$8m. Don kwatanta, asara a rabin farko na bara ita ce A$3.3m. Wannan yana nufin cewa gibin ya kusan ninka biyu.

Bisa ga kamfanin, sakamakon wasanni a watan Agusta da Satumba kuma sun kasance wani muhimmin abu. Musamman, sakamakon gasar League ta Australiya (AFL) ba ta da amfani ga mai bada rance, wanda ya yi tasiri a kan kudin da aka ci. Duk da cewa PointsBet ya ga karuwar abokan ciniki masu aiki da kuma yawan ciniki a cikin kasuwar jama'a, waɗannan ba su isa su rama asarar da aka samu daga ɓangaren VIP ba.

"Muna ganin waɗannan su ne muhimman yanke shawara da za a ɗauka a cikin yanayi mai sarkakiya a Ostireliya." - Wakilin PointsBet, bayanin ciniki ga masu zuba jari

Hana mallaka ma yana da ban sha'awa. Tun daga watan Satumban 2025, MIXI Australia Pty Ltd, wani reshen kamfanin MIXI Inc na Japan, ya rike kaso 66.4 cikin dari na ikon sarrafawa a PointsBet. A ƙarƙashin jagorancin sabon Babban Jami'in Gudanarwa na Rukunin Andrew Catterall, wanda ya hau mulki a watan Fabrairu, kamfanin na ƙoƙarin rage dogaro da masu ciniki masu haɗari.

Tarihi

Ƙananan yanayi ya riga ya bayyana a shekarar kuɗi ta 2026. Jimillar kudaden shiga a lokacin ya ragu kadan daga A$188.4m zuwa A$186.6m. Duk da cewa kasuwancin Kanada, musamman iGaming, ya yi fice da karuwar kudaden shiga da kashi 58 cikin dari zuwa A$17.2m, Ostireliya ta kasance yanki mai matsala. A can, kudaden shiga ya fadi da kashi 1 cikin dari duk da karuwar kudin ciniki zuwa A$1.19bn. Gabatarwar rajistocin kasa na tattara kansu, wanda yayi kama da na Ostireliya, yana tasiri ga kasuwancin da manyan masu ciniki a gasar dokin.

PointsBet a taɓa ƙoƙarin samun matsayi ta hanyar faɗaɗawa a Amurka amma yanzu tana mai da hankali kan kasuwancinta na Ostiraliya da Kanada bayan sayar da kadarorin Amurka masu mahimmanci. Gasar ta kasance mai tsanani, saboda masu fafatawa kamar Betr Entertainment, wanda ke riƙe da kusan kashi 27.72 cikin 100 na hannayen PointsBet, suna sa ido sosai kan kasuwa. Ana tsammanin cikakkun sakamakon rabin shekara a ranar 30 ga Oktoba.

Me yasa yake da mahimmanci ga 'yan wasan Jamus

Ga 'yan wasan Jamus, yanayin PointsBet yana zama muhimmiyar darasi kan mahimmancin tsari. PointsBet ba a halin yanzu ba a jera shi akan farar lissafin Hukumar Haɗin Gwiwar Caca ta Jihohi (GGL) don kasuwar Jamus. Abokan cinikin Jamus yakamata suyi wasa kawai da masu samarwa waɗanda ke riƙe da irin wannan lasisi. Yarjejeniyar Jihohin Jamus kan Caca 2021 (GlüStV 2021) ta saita iyakoki masu tsauri don tabbatar da kare ɗan wasa. Waɗannan sun haɗa da iyaka na ajiya na wata-wata na Yuro 1,000 a duk masu samarwa da kuma iyaka na Yuro 1 a kowane juzu'i akan ramummuka na gaske.

Misalin daga Ostiraliya yana nuna cewa matakan bin diddigi masu tsauri don VIPs, makamancin tsarin LUGAS na Jamus, na iya rage ribar mai samarwa amma tabbatar da yanayi mafi aminci a cikin dogon lokaci. Waɗanda ke wasa da masu samarwa ba bisa doka ba ba tare da lasisin GGL a Jamus ba ba kawai fuskantar haɗarin shari'a ba har ma suna rasa hanyoyin kariya waɗanda yanzu suke kashe PointsBet tsada a Ostiraliya. GGL tana sa ido sosai ko masu samarwa sun bi waɗannan iyakoki don hana jarabar caca.

Abin da yake nufi ga gidajen caca masu lasisin GGL

Masu lasisi na Jamus na iya koyo daga ci gaban PointsBet cewa gaskiya tare da hukumomi yana da mahimmanci. Maida hankali kan kasuwar taro maimakon 'yan VIP kaɗan kuma shine abin da aka tsara a Jamus. Tun da lasisin GGL ya ƙunshi ka'idoji masu ma'ana don tallatawa da kare ɗan wasa, masu samarwa dole ne su daidaita dabarun kasuwancinsu da kwanciyar hankali maimakon abokan ciniki masu haɗari masu girman gaske. Aikin fasaha na iyakoki da tsarin keɓewa yana da tsada amma yana kare masu aiki daga tarar kuɗi masu nauyi ko asarar lasisinsu.