Merkur Bets Ta Fara Sauye-Sauyen Fasahar Duniya Tare Da EveryMatrix

Hukumar Merkur na kara sauri a fannin fasaha a duk fadin Turai. Babban abin da ke cikin wannan dabarar shine hadin gwiwa tare da kwararren software na EveryMatrix. Wannan aikin yanzu ya kammala lafiya a Denmark. Alamar Merkur Bets, wacce a baya take aiki a karkashin sunan Cashpoint a kasuwar Danish, yanzu tana amfani da dandalin omnichannel na EveryMatrix. Wannan ya shafi kasuwancin dijital da kuma yawan kasancewar ta a shaguna. Canjin yana nuna farkon manyan hijira da za su tafi kasuwannin Jamus, Ostiriya, da Belgium.

Canza zuwa wani dandalin waje wani mataki ne mai ban mamaki ga babbar kungiya kamar Merkur Group. A baya, kamfanin ya dogara da mafita na cikin gida a wurare da dama. Shirin yin hadin gwiwa da EveryMatrix wani martani ne ga karuwar bukatun sassauci da iya girma a kasuwar caca ta zamani. Manufar ta bayyana sarai: don samar da tushen samfuri guda daya a duk kasuwannin Turai da aka amince da su. Wannan yana ba da damar saurin aiwatar da sabbin abubuwa da ingantattun hanyoyin aiki.

Lambobi da abubuwa

Girman wannan aikin a Denmark yana da ban sha'awa. Jimillar tashoshin cinikacciyar fiye da 1,000 a shaguna sama da 230 an yi nasarar canza su. EveryMatrix yana samar da abin da ake kira mafita ta turnkey, wanda ke rufe dukkan fannoni daga gaban cinikayyar wasanni zuwa sarrafa backend. Merkur Group, wacce ta samu kusan Yuro biliyan 2.8 a shekara a 2024 tare da ma'aikata kusan 15,000 a duniya, ta haka tana aika da wani sanannen sako ga burinta na ci gaban kasa da kasa. Kusan kashi 60 cikin 100 na tallace-tallace yanzu ana samun su a kasashen waje, wanda ke nuna mahimmancin daidaita fasaha.

Jonas Groes, Co-Chief Executive Officer na EveryMatrix, ya jaddada rikitarwa na aikin:

"Kawo kadarorinta na dillali, wasanni ta yanar gizo da kuma gidan caca tare a kan fasahar mu a Denmark wani aiki ne mai sarkakiya na omnichannel kuma nasarar cinikin fiye da tashoshin cinikayya 1,000 da shaguna 230 ya nuna girman da sassaucin dandalin mu."

Tarihi

Binciken abokin fasaha na wani sabon ya fara ne a farkon 2025. Merkur Group na son ficewa daga mafita ta kashin kai zuwa dandalin zamani wanda kuma zai iya hada gidajen caca ta yanar gizo. Muhimmin bangare na aikin shine sake fasalin. A Denmark, an daina amfani da sunan Cashpoint a Satumba 2026 kuma an maye gurbinsa da alamar Merkur Bets ta duniya. Wannan mataki yana taimakawa wajen hada alamar a Turai. Hadin gwiwar da EveryMatrix ya hada da alamar Betcenter ta Belgium. EveryMatrix kanta tsohon 'yan wasa ne da ke aiki ga kamfanonin lotto na gwamnati kamar Danske Spil ko Veikkaus kuma tana da ma'aikata sama da 1,500 a kasashe 16.

Mathias Dahms, Babban Manajan Cinikayyar Wasanni a Merkur Group, ya yi bayanin darajar dabarun:

“Going live with EveryMatrix in Denmark is an important step in our strategy to create a consistent product and technology foundation across our European markets. This successful launch gives us confidence as we move towards further brand migrations across Europe.”

Me yasa hakan ke da mahimmanci ga ƴan wasa a Jamus

Wannan labarin yana da alaƙa sosai da abokan ciniki a Jamus, saboda an sanya Jamus a matsayin ɗaya daga cikin kasuwannin da za a yi ƙaura zuwa ga dandamali. Lokacin da Merkur Bets ya koma ga fasahar EveryMatrix a wannan ƙasar, ƴan wasa za su iya tsammanin ƙarin zamani da ingantattun tsarin amfani. Duk da haka, yana da mahimmanci a lura cewa tsauraran dokokin Yarjejeniyar Jiha kan Fare 2021 (GlüStV 2021) ba za su canza ba. Har ma a sabon dandamali, dole ne a kiyaye iyakar biyan kuɗi na Yuro 1,000 a kowane wata da kuma iyakar fare na Yuro ɗaya a kowane zagaye na wasannin ramin na zahiri. Haɗin kai ga tsarin kulle-kulle na tsakiya OASIS da tsarin sa ido na LUGAS ya kasance tilas.

ƴan wasa a Jamus suna cin gajiyar gaskiyar cewa Merkur Group na ci gaba da mai da hankali kan ƙa'idodi. Merkur Bets yana ɗaya daga cikin masu samarwa da aka jera a cikin jerin farar fata na Hukumar Fare ta Jihohi (GGL). Sabunta fasaha ta hanyar EveryMatrix, wanda shine farkon mai samar da iGaming da ya sami takardar shaida ta WLA don ingantaccen wasa, yana jaddada mahimmancin kare ƴan wasa da bin ƙa'idodi. Ga masu amfani, wannan na nufin tsaro da adalci a cikin yanayin da jiha ke sarrafawa.

Abin da hakan ke nufi ga gidajen caca masu lasisin GGL

Sabunta fasahar a Merkur Bets na ƙara matsin lamba ga sauran masu samarwa da ke da lasisin Jamus. Lokacin da wani kamfani na gargajiya kamar Merkur ya sake gyara tushen fasaharsa, masu fafatawa dole ne su biyo baya don ci gaba da gasa dangane da ƙwarewar mai amfani da lokutan lodawa. Akwai yanayin da ko da manyan masu aiki suna ƙara dogaro ga abokan hulɗar B2B na musamman kamar EveryMatrix maimakon haɓaka komai a cikin gida. A tsawon lokaci, wannan yana haifar da mafi girman matsayin fasaha a duk kasuwannin Jamus na doka, wanda kuma yana ƙara jan hankali ga tayin da aka ba da lasisi idan aka kwatanta da kasuwar baƙar fata daga Curacao ko Malta.