ELA Games Expands: Strategic Partnership with EveryMatrix Launched

The international gambling market remains highly dynamic, especially regarding the reach of innovative gaming content. ELA Games has now taken the next major step in its corporate history by announcing a far-reaching partnership with EveryMatrix. The goal of this collaboration is to distribute the studio's proprietary slots through the provider's global B2B network. For the studio, this means joining one of the industry's largest aggregation platforms, which is expected to instantly increase the visibility of its titles among numerous renowned operators worldwide.

By connecting to the EveryMatrix ecosystem, ELA Games can leverage a technological infrastructure specifically designed for seamless integration and rapid scaling across various regulated markets. This cooperation is no coincidence but part of a long-term strategy aimed at offering players worldwide a wider variety of high-quality slot machines. In particular, ELA Games' distinctive art style and engaging mechanics are to be made accessible to a broader audience, while EveryMatrix expands its portfolio with exclusive third-party content.

Numbers and facts

EveryMatrix boasts an impressive portfolio and employs around 700 people across ten countries. The company serves more than 200 customers worldwide, including heavyweights such as DraftKings, Kaizen Gaming, and the Danish state lottery Danske Spil. The SlotMatrix platform, through which ELA Games is now distributed, is considered the largest aggregation network in the industry, providing access to markets in over 17 countries. Yaroslav Soloshenko, Business Team Lead at ELA Games, sees the partnership as setting a new standard for the integration of premium slots.

"Our partnership with EveryMatrix gives ELA Games direct access to advanced aggregation technology for integrating our games, and that’s the standard we hold across every partnership we build. It puts our premium slots in front of a huge new network of operators." - Yaroslav Soloshenko, Business Team Lead at ELA Games

Dominic Grose, Managing Director, Casino at EveryMatrix, also emphasized the importance of this expansion. He stated that they were delighted to welcome ELA Games to the network, as it further increases the quality and choice for customers across multiple global markets. The collaboration clearly shows that exclusive content remains the most important differentiator for platform operators in 2026.

Background

Over the years, EveryMatrix has established itself as a modular provider offering not only casino content but also sports betting solutions, payment systems, and affiliate management software. The company is a member of key associations such as the World Lottery Association and the European Lotteries Association. In addition to ELA Games, other well-known studios such as Fantasma Games, Spearhead Studios, and Rogue are already found in the network. The latter is known for mechanics like Turbo Reels or stacKing Kong, illustrating that EveryMatrix specifically looks for studios that deviate from the standard. The integration of ELA Games follows this pattern, as the studio is known for its unique artistic approach.

Why it matters for German players

For German players, this news primarily means that the chance of finding ELA Games titles at legal, licensed providers in Germany is increasing. Since EveryMatrix already works with large corporations like Entain (which includes brands like bwin), the path into German online slot sites is paved. However, it is important to note that these games must be adapted for the German market. According to the State Treaty on Gambling 2021 (GlüStV 2021), strict rules apply: the maximum stake of 1 Euro per spin and the mandatory five-second wait between game rounds must be technically implemented. Furthermore, the monitoring of monthly deposit limits of 1,000 Euros is carried out via the central LUGAS system. German players should always ensure they only play at casinos listed on the official whitelist of the Gemeinsame Glücksspielbehörde der Länder (GGL), as only there are full player protection and legal security guaranteed.

What it means for GGL-licensed casinos

Operators with a GGL license benefit from such deals because they can quickly access new content via aggregators like SlotMatrix without having to negotiate individually with every small studio. The technical connection via EveryMatrix ensures that regulatory requirements can be efficiently implemented. Since ELA Games is now part of this network, German providers can enhance their portfolio with fresh titles to compete with often illegal MGA or Curacao competitors through quality and legality. It is expected that during 2026, more titles from the studio will find their way into German top lists, provided they have passed the GGL's strict testing procedures for gaming content.